April 4, 2013

Right Brain Business Plan!

Good morning!

I have had in my hot little hands an awesome resource that for some reason I have only now have just started to go through. That awesome resource would be my copy of the book by Jennifer Lee, The Right Brain Business Plan! I would imagine that a lot of your have heard about this book, it is quite popular after all!! If not, let me tell you a little bit about it. 😉

The Right Brain Business Plan is a guide to help you walk through all of the details of your business, just like you would do when writing a business plan. What makes this little gem of a book different is that what is often a daunting task for us right brain creative types – the writing of a business plan – is that Jennifer Lee walks your through how to come up with and compile all of the same information in a non-scary, creative, right brain friendly kind of way!! This book is full of GREAT information!! Information that every business owner or, in my case, would be business owner should have at their fingertips on how to get focused on oftentimes scary details about starting your own business!

However, I am just now getting the bravery muscles to go through this book. I have created my accordion book, which will become my The Right Brain Business Plan, and I am working on gathering all of my images that will blanket one side of my accordion book for a portable visibility board! As I work through this ingenious little resource, I will do my best to keep you posted on my progress, but I can already tell that this is going to be essential to the success of my business! Focus, focus is good!! 😉

I also wanted to share with you the Right Brain Business Plan Summit Diagram that Jennifer Lee had walked us through creating this past Tuesday at her Right Brain Business Plan Summit Recap webinar. Jennifer has a formula for business success, and this diagram is Jennifer’s way of helping us better understand how this formula works in relation to our real world actions and goals. Her formula for success is:

Inspired Action + Authentic Impact = Increased Income!

Here is the diagram from the summit recap:

The way this diagram works is that the middle circle of the flower is the space where you write three words to describe your core values. The petals are where you write down purposeful actions that you have taken to grow your business, one action per petal. You can also write future actions here as well! The stem is where you write how much money you want to make in an allotted time, in your business. The leaves off of the stem are where you itemize products and/or services that you are offering to your customers. Finally the ground is your businesses foundation – basically what tools you are using to keep you business up/running/organized/on track, etc!!

The idea is that your actions should directly honor your core values, and contribute to the goal you have established of how much money you want to make. If you are needing to make more money to hit your financial goal, then you will need to create more opportunities for making that money through products and services. I have only had this tool under my belt for a few days, but it has already been such a helpful resource to help me see how my thoughts and actions are all intertwined, and it is up to me to make my business dreams come to fruition!!

Anyway, if you are thinking about starting your own business, or you already have a business that might need a little bit of refocusing! I would highly recommend going out and picking up this great book, The Right Brain Business Plan! Just so you know, I have no financial involvement with Jennifer Lee or the Right Brain Business Plan, these are all my own thoughts!! From one reader to another!! 🙂

Here is to a FABULOUSLY ARTSY day!! 😉